"Getting the Most from Your Web Page" was a panel session presented at the NSA Western Winter Workshop on February 28, 1998 in San Francisco. The panel featured Jeff Senné, Rita Risser, CSP, and Philippa Gamse, and was moderated by Ken Braly. Here is some more information for each panelist, and a link to the notes they prepared for followup to the session.

Visuals from the session. Here are the visuals shown by the presenters at the session. If you have the tape, you can view the slides while you listen to them. On the slides that don't have visible links, just click on a picture, then use the Back button to return. Note that in several cases, sample pages from other Web sites are shown -- the entire Web site is not present, so the links on those pages won't work.
  Additional slides: Aerial shot of SFO and Hyatt Hotel (75K) | Aerial shot of Hotel (75K)

Jeff Senné is co-founder of The Expertise Center Web site for speakers, trainers, consultants and meeting professionals. He speaks and consults on sales, Internet technology and leadership, and is author of three books. Jeff has served as president of NSA's Northern California Chapter.

Jeff spoke about three action strategies for generating traffic to your Web site.

Jeff's slides from the session
Jeff's notes from the session. This is an article Jeff wrote that explains the strategies.
Jeff's Web site
Email to Jeff

Rita Risser, JD, CSP is an attorney, speaker and author of the book, Stay Out of Court! The Manager's Guide to Preventing Employee Lawsuits. Because most of her clients are high-tech companies in Silicon Valley, Rita uses the Web to position her company as uniquely qualified to understand their concerns and issues.

Rita spoke about how her extensive Web site serves her client community.

Rita's slides from the session
Rita's Web site
Email to Rita

Philippa Gamse offers seminars, Web site promotion, and online research to help "Grow your business in Cyberspace."

Philippa spoke about getting your Web site positioned in search engines so clients and prospects can find you.

Philippa's slides from the session
Philippa's notes from the session
Philippa's Web site
Email to Philippa

The panel moderator was Ken Braly. Ken's Web site. Email to Ken